004 Florida Citrus Sports and College Football in Orlando, with Sam Gardner, Senior Director of Marketing and Communications

On this episode of Media Credentials, my guest is Sam Gardner. Sam is the Senior Director of Marketing and Communications for Florida Citrus Sports, the non-profit that stages the Citrus Bowl, the Cheez-It Bowl, the Camping World Kickoff game, and a plethora of other events in Central Florida. Though football might be the focus, it turns out Sam has no off-season. We talk about the year-round impact of Florida Citrus Sports, and his perspective as a journalist turned media relations guru. Plus some favorite bowl game memories, from Boomer Esiason, to Fred Taylor, and beyond.